2025 marks a historic milestone for MFG as the group makes its debut in the Latin American market. Access Finance, part of the MFG group, has introduced a next-generation high-tech product to the Mexican market - a credit card accessible through a mobile application.
Customers in Mexico can now apply for, manage their funds, and make payments entirely through their mobile phones. This innovative offering is a first for Latin America and is launched under MFG’s new brand - Juzt Card.
This move represents the group’s first expansion outside Europe and signals a strong commitment to growth in both Latin and North American markets.
Strategic Expansion in Mexico
The decision to enter Mexico aligns with Access Finance’s business strategy of offering innovative financial products in markets with significant growth potential. With its expanding consumer base, increased use of digital services, and rising demand for credit solutions, the Mexican market provides the ideal environment for the company’s groundbreaking product - the Juzt credit card.
Through its presence in Mexico, Access Finance aims to bridge the gap between traditional financial services and the need for fast, technologically advanced solutions. The company leverages its expertise in modern credit solutions from Bulgaria, Romania, and Spain to tailor its offering for the Mexican market.
New Directions for Growth
Entering Mexico - the second-largest economy in the region - is a major step in Access Finance’s and MFG’s growth plans and a significant breakthrough.
“We are building a strong local presence with a team of top professionals, including experts with experience in the Mexican, U.S., and European fintech industries. Among our technology partners are leading companies from Mexico, the United States, Brazil, Colombia, and Europe. We are thrilled by this success and look forward to exploring new markets in Latin America,” said Dimitar Prodanski, CEO of Access Finance Mexico.
Following the launch in Mexico, plans for further expansion include entering the U.S. market in the first half of 2025.
Juzt: A Product Designed with the Consumer in Mind
The Juzt Card stands out as one of the first in Mexico to offer a fully automated application and approval process. The entire procedure for requesting a credit card takes no more than five minutes and is conducted entirely online. Decisions are made instantly, and the card is ready to use immediately upon approval, offering unparalleled convenience.
The Juzt credit card boasts several key benefits:
- Lightning-fast access to funds, available 24/7.
- Zero fees.
- Empowering consumers with freedom and control.
- The opportunity to improve credit history.